Hae Yuon Kim

Hae Yuon Kim

Mission Critical Creative

Hae Yuon (“hey”) began her career specifying type, waxing repro onto boards, and wielding an Xacto knife in what could be called the Iron Age of graphic design. She cut her teeth at the now-defunct Macworld Magazine art department. She founded Tobi Designs in 1995 specializing in publication design and still nurtures a love of print. She graduated from Stanford in Painting and Printmaking. She is a painter, mom, avid reader, and beginner ukulele player.

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